Get named in the answer, or be invisible where your customers now search.
Buyers now ask ChatGPT, Gemini, Perplexity and Google AI Overviews for a recommendation — and act on the answer. This citation campaign builds your presence in the sources those answers are drawn from, to a fixed monthly count.
Book a consultation
Guaranteed deliverables from month one.
Fixed scope, fixed price, fixed monthly output.
Foundation
Single-market brands fixing the technical base and starting a steady drip of corroboration.
- Reddit comments 5
- Quora answers 5
- Forum mentions —
- Newswire releases —
- Third-party listicles —
- Client listicles 1
- Named strategist —
- Dedicated Slack channel —
- Month-one foundation build Incl.
- Total deliverables / month 11
Growth
Established sites with real competition, needing seeding across more than one platform.
- Reddit comments 10
- Quora answers 10
- Forum mentions 5
- Newswire releases —
- Third-party listicles —
- Client listicles 2
- Named strategist —
- Dedicated Slack channel —
- Month-one foundation build Incl.
- Total deliverables / month 27
Authority
Competitive verticals where three or four brands dominate every answer and displacing one is the objective.
- Reddit comments 15
- Quora answers 15
- Forum mentions 10
- Newswire releases 1
- Third-party listicles 1
- Client listicles 2
- Named strategist —
- Dedicated Slack channel —
- Month-one foundation build Incl.
- Total deliverables / month 44
Leadership
Multi-market or multi-product brands that need external placement volume and a stronger trust footprint.
- Reddit comments 20
- Quora answers 20
- Forum mentions 10
- Newswire releases 2
- Third-party listicles 2
- Client listicles 3
- Named strategist Yes
- Dedicated Slack channel —
- Month-one foundation build Incl.
- Total deliverables / month 57
Enterprise
Established operators in crowded categories who want the maximum placement volume the campaign runs to.
- Reddit comments 25
- Quora answers 25
- Forum mentions 15
- Newswire releases 3
- Third-party listicles 3
- Client listicles 3
- Named strategist Yes
- Dedicated Slack channel Yes
- Month-one foundation build Incl.
- Total deliverables / month 74
Your customers no longer see ten blue links. You are either in the answer, or you are invisible.
A buyer used to type a query, scan a page of results and choose. Now they describe a problem in a sentence and receive a short, confident recommendation with two or three brands named in it. Most never scroll past that answer.
Models do not build those answers from your website alone. They build them from what independent sources say about you. If that evidence is thin, you are not in the shortlist — and there is no page two to be on.
- Then — rank on page one, earn the click, convert on site.
- Now — be named in the answer, earn the consideration, convert later.
- Consequence — impressions fall, brand-led and direct traffic carry more weight.
Three risks that do not show up in a rankings report until it is late.
Competitors get named. You do not.
The buyer never sees your site, and your analytics won’t warn that you’re invisible. The shortlist is decided and you’re just never considered.
Described from a stale source.
AI models can report outdated pricing, product or licensing details from a third party. In regulated sectors that is a compliance problem, not just a marketing one.
Traffic decouples from revenue.
Impressions hold up, clicks fall, and the pipeline thins before the reporting catches it — a lagging signal on a leading problem.
Three factors. Every deliverable maps to one of them.
Retrieval
Can the system access, render and cleanly chunk your content? Crawler permissions, rendering, structure, schema and llms.txt decide whether you are in the candidate set at all. Addressed by the month-one foundation build.
Corroboration
Do independent sources say the same thing about you? Models weight third-party agreement, Reddit, trade forums, ranked lists far above your own copy. Addressed by seeding across Reddit, Quora, forums and listicles.
Recency
Fresh, dated, specific content is pulled disproportionately often. A model reaching for a current answer favours sources with a timestamp and a clear claim. Addressed by newswire distribution and monthly client listicles.
A foundation build in month one, then two workstreams to a fixed count every month.
Foundation
Making the site machine-readable so an AI crawler can reach, render and lift a clean passage: AI readiness audit, llms.txt built and published, crawler access and rendering fixes, maintained for the life of the plan.
Publish
Producing the ranked, structured content on your own domain that answers the questions buyers put to a model: client listicles, structured for extraction, cross-linked, published on your domain and owned by you.
Corroborate
Putting your brand into the independent sources these systems retrieve from, at volume: Reddit and Quora, niche and trade forums, third-party ranked lists, newswire releases and wire distribution.
What each deliverable actually is.
Six deliverables. Everything in every plan is one of these, delivered to a monthly count.
Reddit comment
A contextual, on-topic comment in a live thread that names the brand. Among the most heavily retrieved sources across every major model.
Quora answer
A substantive answer on a high-view question in your category. Appears persistently in advice-shaped prompts, particularly on traditional search.
Forum mention
A placement on a niche or trade forum relevant to your vertical. Vertical forums carry disproportionate weight in specialist prompts.
Newswire release
A written release distributed across the wire syndication network. Dated, indexable corroboration of announcements and product changes.
Third-party listicle
Inclusion in, or placement of, a ranked list on an external site. Ranked lists are the most cited source type in recommendation prompts.
Client listicle
A ranked list published on your own blog, structured and marked up. Captures list-shaped prompts and gives you an asset others can cite.
This compounds. The first ninety days build the base; the value accrues after it.
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01
Days 1–30 · Audit and repair
AI readiness audit delivered. Crawler access and rendering fixes deployed. llms.txt published. First seeding live within a fortnight.
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02
Days 31–90 · Volume and rhythm
Full monthly count running to schedule. Wire distribution live. Community placements maintained and defended. Client listicles publishing.
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03
Months 4–6 · Density
Enough placements accumulated that your brand appears repeatedly across the source types these systems draw on.
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04
Months 7–12 · Compounding position
Aged threads carry more weight than fresh ones. The early work becomes the foundation the later work builds on, and displacing you gets progressively harder.
Be the answer. Everywhere.
Pick a plan, or ask us to recommend one. A thirty-minute call to agree positioning, targets and access, and your campaign starts straight away — with your AI readiness audit delivered in month one. The lock-in rate closes on 30 September.